How to be a Professional Salesperson.©
Free Sales Training Video Series – Thank you notes
Thank you notes
Sales people often make the mistake of thinking they work for someone other than the customer. Of course your customer needed what you were selling or they would not, or certainly should not, have bought it. But once their decision was made to take your product they decided to take you too.
Brokers on Wall Street know that fact. That’s why the really good ones are so heavily courted by competing firms. They bring a book of business with them. They have that book of business because their customers like and trust them. Trust can take a long time to build with a customer. Most customers make you earn that trust. Don’t let all the hard work you have done building and earning that trust, be wasted. Once you have a customer do everything thing you can to hang on to them.
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